Digital Advertising
Digital marketing is the most cost-effective tool for promoting evangelistic events today. Backed by a recent study, Larry compares the performance of social media advertising to direct mail, showing that while fewer people may attend from social media pre-registrations, the overall cost per attendee is significantly lower.
Creators and Guests
Host
Larry Witzel
Respected innovator at intersection of technology, marketing, and ministry. Founder of SermonView. Disciple of Jesus.